Two-year deal will see Canon integrated into live events, livestream broadcast and more.

Continue reading CANON JOINS FORMULA DRIFT AS OFFICIAL IMAGING PARTNER

Engines are roaring, and drivers are pulling into Southern California to initiate the 2026 Formula Drift season. The first of eight rounds hits the streets of Long Beach this weekend as competitors look to grab the upper hand early on in the season. Drifting royalty, James Deane, arrives fresh off his fifth Championship title, and leads the pre-event odds, ahead of 2025 opening round winner, Frederic Aasbo. Discover the best bets and picks for the opener in our event preview below.

Looking to elevate the thrill of the Formula Drift Streets of Long Beach? Place your bets with ease and confidence using our partner sportsbooks.

Continue reading BEST BETS: 2026 FORMULA DRIFT LONG BEACH ROUND 1 PRE-EVENT ODDS ANALYSIS

For drivers aspiring to take their competitive drifting passions professional, this feature from media partner Drift Enthusiast Magazine does a SEND IT! job of outlining the process, while also showcasing the importance of the PROSPEC circuit and providing relevant insights from drivers currently on the PRO-AM to PRO journey.

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Continue reading CALLING ALL ASPIRING DRIVERS!

Kumho Tire to Continue as an Official Tire of Formula DRIFT through 2029

Jeff Jones, Andy Hateley, Rome Charpentier, Jack Shanahan, Ryan Litteral and Cody Buchanan will Represent “Team KUMHO” for the 2026 Formula DRIFT PRO Championship

Continue reading KUMHO TIRE U.S.A. DEBUTS FORMULA DRIFT 2026 DRIVER ROSTER AND ANNOUNCES THREE-YEAR SPONSORSHIP EXTENSION

A New Kind of Content Rights Deal For a New Era in Media Continue reading FORMULA DRIFT SIGNS EXCLUSIVE BROADCAST DEAL WITH RACER NETWORK