Formula DRIFT Signs Content Distribution Deal With Motor Trend OnDemand

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Formula DRIFT Signs Content Distribution Deal With Motor Trend OnDemand

 

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Long Beach, Calif. – August 3, 2016 – Formula DRIFT announced today that is has signed a two- year deal with Motor Trend OnDemand (MTOD) to distribute Formula DRIFT’s television content from the CBS Sports Network.
“We are very excited to partner with Motor Trend OnDemand with our TV content,”say Ryan Sage, vice-president of Formula DRIFT. “This will be a new avenue of exposure for the Series, sponsors and drivers and will allow us to make our overall footprint in the content space bigger.”

The distribution deal will see all 20 of Formula DRIFT’s CBS television programs distributed on the Motor Trend OnDemand network no less than 5 days after the original airing on CBS Sports. Motor Trend OnDemand will also carry archival shows from previous years of the Formula DRIFT Championship. In addition, Motor Trend OnDemand will also become a promotional partner of Formula DRIFT by promoting the Series and its live stream on MTOD’s range of social media outlets.
“We are delighted to announce our broadcast partnership with Formula DRIFT! The Series is truly one of the most engaging forms of motor sport that reaches an incredible audience. We look forward to working with Formula DRIFT for years to come and being part of the continued growth of the this unique series,” say Bobby Akin, Senior VP and General Manger of Motor Trend OnDemand.

The 2016 Formula DRIFT Pro Championship will continue to Round 6: Throwdown on August 5-6, 2016 at Evergreen Speedway in Washington. For more information visit, www.formulad.com and find Formula DRIFT on Instagram @formulad, Facebook www.facebook.com/formuladrift, Twitter @FormulaD, and Snapchat – formula_drift. Tune into Formula DRIFT on CBS Sports and check your local listings for airtimes.

ABOUT MOTOR TREND ONDEMAND

Motor Trend OnDemand, the world’s premier automotive subscription video service (SVOD), provides exclusive access to more than 1,500 hours of automotive content, including original programming, motorsports, Live events and historical archives, serving the entire spectrum of automotive and motorcycle enthusiasts. Motor Trend OnDemand also offers exclusive first-look access, bonus episodes, and behind-the-scenes footage from its popular slate of MOTOR TREND original programs, including Roadkill, Dirt Every Day, Head2Head, and Ignition, along with all-new original series, such as Roadkill Garage, Head2Head Drag Race and The Daily Dose with host Carlos Lago. In addition, Motor Trend OnDemand is the exclusive North American distributor of more than 60 live motorsport events each year, including racing from Pirelli World Challenge, Blancpain GT Series, DTM, and Lamborghini Super Trofeo, as well as popular enthusiast events such as the Pebble Beach Concours d’Elegance® Rolex Monterey Motorsports Reunion and the Goodwood Festival of Speed.

Formula DRIFT Announces 2016 CBS Sports Network Television Schedule

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Long Beach, Calif. – March 22, 2016 – Formula DRIFT presented by BlackVue has announced its 2016 CBS Sports Network television schedule. “Formula DRIFT” will begin on Sunday, May 15 at 5:30 PM (ET). The fast paced action featuring bracketed head-to-head match-ups will anchor the coverage and be featured across 12 episodes. Coverage will also include an additional 8 shows of the behind-the-scenes program, “Formula DRIFT Insider.”

“We had a phenomenal opening year with CBS Sports Network,” said Ryan Sage, Vice President and Co-Founder of Formula DRIFT. “With awesome primetime original airings and well placed re-airs, CBS Sports Network has become an incredible partner to the Series and a destination for Formula DRIFT fans.”

The “Formula DRIFT” schedule adds to CBS Sports Network’s robust lineup of motorsports programming, which includes more than 350 hours of coverage throughout the year. The program will consist of live to tape coverage of each of the eight rounds of the Pro Championship including the newly added Canadian round of competition along with eight additional episodes of “Formula DRIFT Insider.”

CBS Sports Network is available across the country through local cable, video and telco providers and via satellite on DirecTV Channel 221 and Dish Network Channel 158. For more information, including a full programming schedule and how to get CBS Sports Network, go to www.cbssportsnetwork.com.

The 2016 Formula DRIFT Championship begins on April 9-10 in Long Beach, CA. Tickets can be purchased through www.formulad.com, Ticketmaster outlets, and the Long Beach Convention Center box office.

For more information visit: www.formulad.com and find Formula DRIFT on Instagram, Facebook and Twitter. Tune into Formula DRIFT on CBS Sports and check your local listings for airtimes.