Formula DRIFT Announces Gumout Sponsorship for 2015 Season

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Long Beach, Calif. – April 3, 2015 – Formula DRIFT presented by GoPro has announced a sponsorship with Gumout for the 2015 Pro Championship season. Gumout to launch, “You Get My Drift,” sweepstakes at Round 1: Streets of Long Beach.

“Formula Drift did a really nice job helping us get our program with Vaughn out there to the enormous drift demo and really opened our eyes as to how big drifting has become,” said Rusty Waples, General Brand Manager at ITW. “We’re all about car culture at Gumout and Black Magic – we want people’s cars to run and look their absolute best. So we’re going bigger this year to support FD’s car scene and are really excited about the partnership and what we can do together.”

Gumout supports the 2010 Formula DRIFT champion, Vaughn Gittin, Jr. and will increase their presence on Gittin’s Ford Mustang RTR.

“We are proud to add Gumout to the list of partners of the Series,” said Ryan Sage, Vice President and Co-Founder of Formula DRIFT. “Their line-up of products helps vehicles perform to their full potential on and off the track.”

During Round 1: Streets of Long Beach, Gumout will launch a sweepstakes titled, “You Get My Drift,” with a winner to take home a brand new custom 2015 Ford Mustang RTR. For more information on how to enter the contest visit: www.yougetmydrift.com.

Formula DRIFT Continues Partnership with GoPro for 2015 Season

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Formula DRIFT Continues Partnership with GoPro for 2015 Season

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Long Beach, Calif. – March 31, 2015 – Formula DRIFT and GoPro continue their partnership for the 2015 season. GoPro will remain the exclusive and official camera partner for the Series.

“The partnership with GoPro has helped elevate the fan experience through their state of the art technology,” said Ryan Sage, vice-president and co-founder of Formula DRIFT. “Fans can now feel like they are sitting shotgun for a ride-along, see the vantage point from a clipping point, and watch on television and online some of the most captivating and dynamic content produced with the HERO line of cameras.”

GoPro, maker of lightweight, wearable and gear-mounted cameras that transform the way consumers and professionals capture and share meaningful content, is the exclusive on-car and in-car camera during official competition. As the official camera, GoPro enables Formula DRIFT to offer its fans an immersive, unique experience that enhances the excitement of the Series. The versatility of the HERO line of cameras allows for angles and perspectives otherwise unattainable.

Additionally, GoPro has provided the judges of the series more perspectives and insight helping them to review the performance and evaluate the competition.

“Formula DRIFT and GoPro are the perfect combination to showcase the talent of these skilled drivers. The immersive capability of the camera and the incredible action on the course makes for unreal content for both fans and newcomers to the sport to enjoy,” said Rod Rojas, Motorsports Marketing Manager at GoPro.

Formula DRIFT Signs Multi-Year Television Deal With CBS Sports Network

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Long Beach, Calif. – March 10, 2015 – Formula DRIFT has announced a television agreement with CBS Sports Network for 20 half-hour programs throughout the year. The fast paced action featuring bracketed head-to-head match-ups will anchor the coverage and be featured across 13 episodes. Coverage also includes an additional 7 shows featuring a brand new behind-the-scenes program, “Formula DRIFT Insider.”

“We are very excited about this new relationship with CBS Sports Network,” said Ryan Sage, Vice President and Co-Founder of Formula DRIFT. “We have expanded our programming to nearly double the episodes and our new schedule is amazing! We look forward to exposing our sport to this national television audience in order to grow the sport and expose the new faces of Formula DRIFT.”

“Formula DRIFT” on CBS Sports Network premieres Wednesday, May 6 at 8:30 PM, ET. The Formula DRIFT schedule adds to CBS Sports Network’s already robust lineup of motorsports programming, which includes 400 hours of coverage throughout the year.

CBS Sports Network is available to more than 99 million homes across the country through local cable, video and telco providers and via satellite on DirecTV Channel 221 and Dish Network Channel 158. For more information, including a full programming schedule and how to get CBS Sports Network, go to www.cbssportsnetwork.com.

For more information visit: www.formuladrift.com and find Formula DRIFT on Instagram @formulad, Facebook www.facebook.com/formuladrift and Twitter @FormulaDrift.