Formula DRIFT Round 7: Judgment Day Tickets On-Sale

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Formula DRIFT Round 7: Judgment Day Tickets On-Sale Now;
Features and Entertainment Announced

Long Beach, Calif. – September 3, 2009 – Formula DRIFT heads into the final event of the 2009 season at the Toyota Speedway at Irwindale with reserved tickets on-sale now. Round 7: Judgment Day on October 16-17 to feature the Formula DRIFT Championship finale, Pro-Am competition, Jtuned Auto Gallery, Famous Stars and Straps stunt bike team demo, and a performance by the Far East Movement.

“With the Formula DRIFT Championship on the line, the stage is set for a very exciting finale,” said Ryan Sage, Vice President of Marketing and Co-Founder of Formula DRIFT. “On top of witnessing a new champion being crowned we have added additional features to the event weekend to provide fans with a complete entertainment experience.”

Round 7: Judgment Day will feature the battle for the Formula DRIFT Championship and with the Championship still up for grabs the drivers will be sure to put on another exciting show, but only one can be crowned Champion. The Tires.com Triple Crown bonus prize will be determined at this the 3rd of 3 events. Chris Forsberg in the NOS Energy / Maxxis Tires Nissan 350Z leads the point standings for both the Championship and Tires.com Triple Crown and sets his sights to be the first driver in history to win both in the same season.

To add to the action packed weekend the event will feature the Formula DRIFT Pro-Am competition with top regional and amateur drifters competing for their professional license and a chance prove themselves at the legendary “House of Drift.” Fans can meet the stars of Formula DRIFT during the fan autograph session. The Jtuned Auto Gallery car show will feature the hottest show cars in the industry. Fans will be treated to a stunt bike demonstration by the Famous Stars and Straps team featuring Warren James, Crow, and J-Beats. The event will also feature a performance by “Far East Movement” known for their hit single, “Girls on the Dancefloor.”

The main event will feature an all reserved seating ticket and 2-day ticket packages are available starting at $30. Reserved seating will give fans a chance to save their seat for the entire main event day without worrying about losing their seat and additionally fans can choose the section and specific seat that they would like to sit in when purchasing their ticket online in advance. Reserved seats are first come first served with tickets selling out quickly. A special limited VIP Ticket package is also available. Online tickets can be purchased on the Formula DRIFT website and for more information, visit: www.formuladrift.com.

SpeedTV Article w/ Chris Forsberg and IndyCar’s Dan Wheldon

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SpeedTV.com journalist Marshall Pruett wrote a great article in his “Triple Stint” column.  The article features NOS Energy Teammates Formula DRIFT’s Chris Forsberg and IndyCar’s Dan Wheldon.  The two drivers got together during the Indy Grand Prix of Sonoma weekend / Formula DRIFT Round 6: Locked and Loaded event.

Driftin’ Dan

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Dan Wheldon loves driving anything…open-wheel…sportscar…and drifting?

“Dorifto Dan” connected with fellow NOS-sponsored driver Chris Forsberg in the FormulaD paddock at Infineon last month, and while he didn’t get a chance to spend time at right angles in Forsberg’s V-8-powered Nissan 350Z. Once the IndyCar season winds down, all that could change, Wheldon says.

“We’ve definitely had some conversations about setting it up where I could drive Chris’ car and try some drifting. Those guys are talented and it’s really entertaining to watch in person. If you’re drifting in an IndyCar it’s never really a good thing! I know driving the NOS car is something I would enjoy, and it’s always good fun when you’re fortunate enough to get the opportunity to drive a racecar from a different discipline. A few years ago I competed in the Race of Champions and was able to try to rally, and that was fun as well. We’ve had the same conversations with Dale (Earnhardt) Jr. about swapping out our National Guard cars for a test, but we’ve all got busy schedules and it’s always difficult to pull off, but hopefully that’s something we can work out. The off-season in IndyCar is really long, and I’m not the type of person that can go too long outside of a racecar.”

For Forsberg, he’s a rare character. Unlike most of the other FormulaD competitors, he comes to the sport with an empty resume. The Doylestown, PA-native is leading the 2009 FD standings with one round to go, and if he winds up with the title, he’ll be looking to expand his reach beyond Formula D.

“I have no other motorsports experience other than drifting, but after watching the precision driving and the abilities of the IndyCar drivers — to have control their cars at such high rates of speed – it’s really fascinating. Karting seems to be an easy transition for most drivers to get that type of experience and I would love to get more seat time behind a kart and expand my skills. I don’t know if Dan’s ready to put me in the National Guard car quite yet…but I’m up for the swap if he is!”

To my surprise, I learned another British IndyCar driver has some ties to drifting.

“I did it once back in England when I was driving for Jaguar in F1,” Justin Wilson told me. “They had a drift car — I can’t remember what it was called – some XKR-R – which wasn’t really set up for drifting! They had a competition going on at Silverstone and all different people there with different road cars. Some setup for drifting, some not. And people just went out and played. And that’s when it kind of first started to come across the UK. Jaguar just gave me this car…we had a bit of fun, but it was more of a race car. It’s a little snappy as opposed to a nice, fluid drift car.

Wilson could hold the distinction of being the only F1 driver-turned drifter-turned IndyCar driver, and given the opportunity, he wouldn’t mind giving it another go. Next time, he’d want a serious machine to drive.

“Yeah, that Jag was fun; we did a run through a couple of corners at Silverstone, but I’d want a proper car next time. It was more like I was fighting an ill-handling GT car than actually getting to grips with a well-balanced drift car.”

Wilson pulled off an impromptu drifting session at the final corner at Sonoma when an aggressive pass attempt left his Z-Line Designs IndyCar in a lurid broadslide. Bad Ass quickly gathered it up and left a haze of Firestone rubber hanging in the air. And how did he rate his Infineon performance?

“It was average…I could have done more tire smoke but it’s always a trade-off between style and speed. We’ll see what the judges think of me next time!”

Formula D – you guys taking notes?

Versus Responds To Direct TV

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“We are hopeful that DirecTV will make the right decision for its customers and put VERSUS back on the air so sports fans can continue to enjoy all of the network’s marquee programming. In the meantime, we urge you to call 1-800-642-1923 to demand that DirecTV puts VERSUS back on or visit www.VERSUS.com for more information about how to switch to another video provider; all of which carry VERSUS.“

In addition, the DISH Netowrk has moved Versus to a different tier so we are in an additional nine-million homes for the next three months.

We appreciate you standing by us and activating your fan base during this situation. We hope to have this resolved in a timely manner.

-Casey

Casey Stone
Manager, Acquisitions
Program Scheduling

Formula D Programming Starts this Weekend on VERSUS

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For Immediate Release

August 27, 2009

Formula DRIFT Programming Starts this Weekend on VERSUS

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LONG BEACH, Calif. – August 27, 2009 – Formula DRIFT will debut the start of their comprehensive programming schedule on VERSUS this weekend. Formula DRIFT content will be made available in more than 75 million U.S. homes. The seven-stop Formula DRIFT Championship Series programs will air over fourteen Sundays during the 2 PM (EST) / 11 AM (PST) time slot beginning this Sunday, August 30.

The first episode features a comprehensive overview of the sport and drivers. Viewers will then experience Round 1 “The Streets of Long Beach” and all of the events leading up to the final episode showcasing the Formula DRIFT Championship Finale from Irwindale, California on November 29. Each episode will showcase all the on- and off-track action as the world’s top drift drivers battle for the coveted title of Formula DRIFT Champion.

The Formula DRIFT Pro Championship Series will be featured in HiDef and will focus on all the head-to-head action, technology, equipment and the personalities and behind-the-scenes drama. Check your local listings or visit the Formula DRIFT website at www.formuladrift.com for more information.

“We are excited to showcase Formula DRIFT and the sport of drifting on VERSUS, the fastest growing sports cable network in the country,” says Ryan Sage, VP of Marketing and Co-Founder of Formula DRIFT. “On VERSUS, we are able to showcase our teams and drivers on a weekly basis, at a consistent time slot; all on a network in more than 75 million homes.”

Formula DRIFT is also viewed worldwide through international syndication to an additional 200 million homes. All this combined with several new broadband and internet media strategies; Formula DRIFT continues to be the most watched drifting property in the world.