For Immediate Release
March 29th, 2013
Formula DRIFT Announces Partnership with Dailymotion to create web series, Battle Tested
Long Beach, Calif. – March 29th, 2013 – Formula DRIFT has announced a new partnership with Dailymotion via the creation of a web series called, Battle Tested. The series will highlight the search for a Formula DRIFT championship through the eyes of each rounds winner and showcase behind the scenes exclusive footage that has not been seen before.
“This is going to be a very cool project. Along with Dailymotion’s continued support with broadcasting our live stream, we have now added this web series as an additional part of the story for race to the Championship in 2013,” says Ryan Sage, Co-Founder of Formula DRIFT.
“Dailymotion is very excited to be partnering with Formula DRIFT. Between live streaming the events and co-producing the exclusive behind-the-scenes series, Battle Tested, we feel Dailymotion can be an integral component in helping to grow the popularity of this thrilling new sport,” says Anthony Layser, Senior Editor of Dailymotion.
Battle Tested will debut on Dailymotion the week leading up to the first event in Long Beach, April 12-13th and will feature 2011 series Champion, Daijiro Yoshihara.
For more information on Formula DRIFT, visit: www.formulad.com.
