Formula DRIFT Announces the Return of Yokohama as an Official Tire Supplier for the 2012 Season

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Long Beach, Calif. – March 21, 2012 – Formula DRIFT has announced the return of Yokohama Tire Corporation as an official tire supplier for the 2012 Pro Championship.

Yokohama will showcase their ADVAN Neova AD08 tire and the technology driven performance of the Yokohama S.drive on competition vehicles within the Series.

“Yokohama has a long history in the sport of drifting and was among the first tire brands embraced by the pioneers of the sport,” said Matt Johnson, Yokohama Performance Marketing Supervisor. “In addition, the first 2 Formula DRIFT championships were won by drivers using Yokohama tires. The Yokohama brand is synonymous with performance and we look forward to showcasing our products in 2012.”

In the inaugural and second season of Formula DRIFT, Yokohama found success and was the tire on both championship-winning vehicles.

“Yokohama’s proven success within the Series will make for an even more competitive competition in 2012,” said Jim Liaw, president and co-founder of Formula DRIFT. “We are excited to have one of the original sponsors of the Series return and make a run at another championship.”

X-mini™ Increases Support of Formula DRIFT in 2012

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Long Beach, Calif. – March 20, 2012 – Formula DRIFT has announced the continued support from X-mini that will include the introduction of the “X-mini Rookie Challenge.”

The X-mini™ Capsule Speaker™ is the leader in pocket-sized portable speakers hailing from Singapore and currently sold in 80 countries around the world.

Ryan Lee, CEO of Xmi Pte Ltd, the company behind the X-mini™ Capsule Speakers™, said, “X-mini™ is proud to be a partner of Formula DRIFT and we are thrilled to offer support to the growing talent pool competing in the Formula DRIFT circuit.”

X-mini™ will continue as an associate sponsor of the Series through the 2012 Pro Championship Season and will introduce the new “X-mini™ Rookie Challenge.” Any Formula DRIFT rookie driver placing two X-mini™ Rookie Challenge decals for the season will be eligible for the bonus prize. For every Formula DRIFT X-mini™ Capsule Speaker™ sold via Formula DRIFT, five dollars will be placed in a pot. X-mini™ will match the Formula DRIFT pot dollar for dollar. The eligible rookie with the most championship points will win the entire earnings at the end of the season. Additionally, the Driftstream will provide updates on the X-mini™ Rookie Challenge standings throughout the live event.

“We are excited to continue our relationship with X-mini™ and also to have them support the young guns of drifting,” said Jim Liaw, president and co-founder of Formula DRIFT. “This will be a great incentive for the 2012 rookies to compete for.”

Later this season Formula DRIFT and X-mini™ will release a limited edition branded speaker. The speaker will feature Formula DRIFT logo and traditional red and black colorway.

For more information visit: www.formulad.com
www.X-mini.com

Samuel Hübinette Announces Change of Focus for 2012 Formula DRIFT Season

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Long Beach, Calif. – March 15, 2012 – The 2-time Formula DRIFT champion, Samuel Hübinette has announced today that he will not be returning for the full 2012 Formula DRIFT pro championship season.

After 8 seasons with the Series, Hübinette will not be competing in the full Formula DRIFT schedule due to sponsors’ changing interest. Team Samuel Hübinette Racing will continue to participate in Formula DRIFT international demos and is still working on participating in some Pro Championship events. Hübinette will concentrate on other racing opportunities for 2012.

“Two of our main sponsors changed their marketing direction, so we decided that the best thing to do with the Dodge Challenger SHR drift car is to focus on doing demos. For competition, we’re pursuing opportunities in rallycross and off-road truck. We hope to run a round or two of the Formula DRIFT competitions for 2012, but won’t know for sure until things settle down,” said Samuel Hübinette, professional driver and team owner of SHR. “It has been such a good time to be part of the Formula DRIFT Series from day one and to be the inaugural Series champion means a lot to me. Drifting and Formula DRIFT has given me many opportunities in my career including stunt driving in movies and car commercials. “

In 2011, Hübinette drove in both Formula DRIFT and the Traxxas TORC Series ending up with a few conflicts that resulted in missing a couple rounds in Formula DRIFT. The highlight of the season was gaining a first qualifier spot in the Samuel Hübinette Racing Dodge Challenger at the —– round. With 2 championships and 9 event victories, Hübinette maintains the record for most Formula DRIFT victories.

“We will miss having a competitor like Samuel this season,” said Jim Liaw, president and co-founder of Formula DRIFT. “We know that when the funding and sponsorship re-align, Samuel will be able to return to the Series and continue to be a competitive driver.”

Nitto Tire Releases “RACE RESULTS” App For iOS

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For Immediate Release

Nitto Tire Releases“RACE RESULTS”App For iOS

Free Mobile App Will Provide Up To The Minute Motorsports News, Results and Standings

Nitto Tire, a leading producer of high performance tires, has released the “Race Results” app for iOS. This free mobile app will provide race fans and enthusiasts the most comprehensive real-time news, results and current driver standings. The app includes all major motorsports such as Formula 1, NASCAR, NHRA, Formula Drift and Redline Time Attack, among others. “Race Results” allows users the ability to customize and select which race series they want to follow and set the level of frequency of updates. User’s will be able to connect with all the popular social media channels such as Facebook, Twitter and YouTube to share statistics and results from their favorite races or drivers. The free app can be downloaded via the Apple App Store: http://itunes.apple.com/us/app/race-results/id492122945?mt=8

Newsfeeds for all major race events are included:
– Formula 1
– NASCAR
– NHRA
– NMRA (National Mustang Racing Association)
– NMCA (National Muscle Car Association)
– Formula Drift
– Lucas Oil Off-road Series
– SCORE
– Redline Time Attack

“Race Results” offers comprehensive statistics and news as users will be able to view
snap shot results from a specific race or scroll back through entire seasons.
Additonally, the new app features a special “Read News” section where RSS feeds can
be accessed for all racing category news, and a dedicated area where users can visit
the Nitto Tire Mobile enhanced site, Nitto Tire Facebook and YouTube channels.

Ryan Kado Racing Partners with Forged Racing

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For Immediate Release:

We are pleased to announce that Forged Racing has signed on as a title sponsor for Ryan Kado in the 2012 Formula Drift series! After a successful partnership with Forged Racing in 2011, we are excited to continue using the new Forged Racing 4 row radiator, as well as products from Forged Racing’s partner companies Ultra Racing and DNA Motoring. See you at Long Beach!

[Source: RyanKado.com]