[vimeo]https://vimeo.com/92474820[/vimeo]
Tag: drifting
[VIDEO] Drifting Streets of Long Beach – ALL GoPro of Tyler McQuarrie – NO MUSIC
[youtube]https://www.youtube.com/watch?v=F8tdpqDrC8Y[/youtube]
Formula DRIFT Releases Comprehensive Fan Study
Long Beach, Calif. – April 24, 2014 – Formula DRIFT has released a comprehensive fan study compiled from thousands of live event attendees from each round of the 2013 season. The study reveals that Formula DRIFT fans are nearly exclusive to the Series and a majority of fans have watched the online live stream.
The report was produced by surveying thousands of Formula DRIFT live event attendees over the course of the 2013 season. The study has found that nearly 50% of Formula DRIFT fans did not attend at least one other major league sports or major motorsports event in 2013 showing the exclusivity of the audience. The closest sport that had a quantifiable overlap was Major League Baseball at 16.62%, while the closest motor sport was Supercross at 12.73%. Another finding shows that over 80% of Formula DRIFT fans have watched the “Driftstream,” in 2013. The full report can be seen below.
“This study clearly demonstrated what we have thought all along about our audience,” says Jim Liaw, president and co-founder of Formula DRIFT. “These are not just average event goers. The event attendees of Formula DRIFT are exclusive to the brand, not only in terms of general events, but more importantly, our fans are highly preferential to us in the realm of motor sports. Further, when not attending a Formula DRIFT event, the fans follow the brand by watching our live stream. These statistics infer a highly engaged, highly exclusive fan.”
[VIDEO] GT Radial Formula DRIFT 2014: Round 1 – Long Beach, CA
[youtube]https://www.youtube.com/watch?v=Byedgi-EQuc[/youtube]
A’PEXi Racing- FORMULA DRIFT 2014 – ROUND 1-LONG BEACH, CALIFORNIA RACE REPORT
FOR IMMEDIATE RELEASE: April 21, 2014
A’PEXi Racing- FORMULA DRIFT 2014 – ROUND 1-LONG BEACH, CALIFORNIA RACE REPORT
ORANGE, CA – The 2014 Formula Drift season kicks off a new season with a new beginning for the A’PEXi Racing team with seasoned D1GP driver, Kuniaki Takahashi behind the wheel of the Lexus SC430. During this offseason, the crew was at work making changes to the SC430 machine that were geared towards Takahashi-san’s vehicle settings, including converting the vehicle to right-hand drive to assure the driver acclimation process to be as efficient as possible. Takahashi is known for his aggressive “all out” driving style driving Toyota chassis’ such as the JZX100/ Mark II and his current vehicle in the D1GP series, a Toyota Mark X, he is no stranger to the Lexus SC430.
The twin-turbocharged Lexus SC430 on Yokohama ADVAN Neova AD08-R tires put down a couple of practice runs during practice, but unfortunately ran into mechanical issues during the session, and the crew hustled to get the machine back out on track in time for qualifying sessions, however, the limited seat time was not enough to result in a Top 32 qualifying score out of an estimated field of 60 cars. On the following weekend, the team was back out for the Motegi Racing Super Drift Challenge during the Long Beach Grand Prix weekend, Qualifying in the 11th position, and faced up against 2013 Formula Drift Champion and Yokohama Tire teammate, Michael Essa in his turbocharged BMW 3-series. Though, not able to advance into the Top 8 competition bracket, the potential of the vehicle with Kuniaki Takahashi behind the wheel was witnessed immediately during the tandem Top 16 round, and the team is anticipating a successful 2014 season.
During the back to back competition race weekends we were proud to introduce this year’s team and partners: A’PEXi Racing x Up Garage x Yokohama Tire with Kunny’z, rest assured that the team is hard at work preparing the SC430 to be the dependable and competitive machine that it has lived up to be the past few seasons. In addition, to developing and dialing in the vehicle to Takahashi’s specifications.
We would like to thank all of our 2014 partners for their continued support as the team gears up and prepares for the upcoming Formula Drift Round 2: Road to the Championship event hosted by Road Atlanta in Braselton, GA on May 9-10, 2014.
