Formula DRIFT Announces exclusive partnership with Livestream on Driftstream property

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Long Beach, Calif. – April 4, 2013 – Formula DRIFT has announced a new partnership with Livestream to take the Driftstream property to new heights. The deal includes Livestream becoming the exclusive player on the “Live” page of the Formula DRIFT website. The player is a full-feature embed that will stream in high definition, have full connectivity applications to Facebook and Twitter, chat feature, live photo and text updates, real-time DVR and is also fully customizable. In addition, Formula DRIFT will also become a marketing partner within the Livestream.com community and benefit from a robust viewership of over 30 million unique visitors per month.

“As the premier player in the live streaming space, Livestream will be a great partner for us. The Driftstream property is one of our most popular and most cherished parts of the series and this progression is a no-brainer for us,” says Ryan Sage, Co-Founder of Formula DRIFT

“We’re excited to add Formula DRIFT to our growing list of live sporting events available on our ad-free, award-winning platform,” said Jeff Varnell, Executive Vice President, Business Development. “ By leveraging Formula DRIFT’s passionate fan base, coupled with Livestream’s vast community, we’re connecting fans worldwide to all the action in real-time.”

Livestream and Formula DRIFT will begin this relationship starting at Round 1 in Long Beach on April 12-13, 2013. .

For more information on Formula DRIFT, visit: www.formulad.com.

To watch Formula DRIFT on Livestream visit: http://new.livestream.com/FormulaDrift

To watch Round 1: Streets of Long Beach visit: http://new.livestream.com/FormulaDrift/LongBeach

Life Blasters X Formula DRIFT = CONTEST!

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Life Blasters is holding a contest and this Friday (4/5/13) they’ll be giving 2 winners a pair of general admission tickets to Round 1: Streets of Long Beach.

Here’s how the contest works:

-Submit your guess of how much horsepower Taka Aono’s 2013 Formula DRIFT Championship AE86 will produce by leaving a comment in the comments section of their article.

-Be sure your first and last name is included in either the user name, or the comment text.

-This Friday 4/5/13, they will select the 2 guesses that are closest to the actual horsepower number and award each winner with a pair of General Admission tickets to Formula DRIFT Round 1: Streets of Long Beach!

CLICK HERE FOR MORE INFORMATION AND TO ENTER

Daijiro Yoshihara Makes Drastic Career Move To Mixed Martial Arts

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Press Release

Los Angeles – April 1, 2013

2011 Formula Drift champion Daijiro Yoshihara shocks the world to become the first champion professional drift driver to make a career move to mixed martial arts (MMA).  The Japanese native Yoshihara has been training with former MMA champion Josh Barnett for some time now.  Daijiro has competed in Formula Drift since 2004 and became the series champion in 2011.  He was turned onto MMA when he met Barnett who is an avid drifting fan.  “I was totally hooked.  Drifting is exciting and where my roots are but I think MMA is where my future is.” Yoshihara states.

After several months of training Daijiro finally made the decision to dedicate his professional career to MMA and retire from drifting.  Josh Barnett has been by his side all through the transition and he calls Daijiro “a natural”.  Daijiro also got an opportunity to spar with one of the Gracies in a jiu-jitsu match and he completely overwhelmed his opponent.  “I’ve always respected Gracie jiu-jitsu but they were no match for the speed and balance I’ve achieved through professional driving. My left foot clutch kick is pretty gnarly.” claims Daijiro.

The award winning Behind the Smoke webseries on GTChannel has followed Daijiro’s drifting career for the past 2 seasons but will continue to cover Daijiro even though GTChannel is an automotive channel on Youtube.  GTChannel’s Executive Producer Taro Koki says, “No matter where Dai goes his fans will follow him so Behind the Smoke will continue to capture Dai on and off the mat from now on.” A new episode of Behind the Smoke is scheduled to be released every Monday.

Although no opponent has been announced yet.  Yoshihara looks to train hard and dedicate himself to fighting for hereon.

[youtube]http://www.youtube.com/watch?v=WX_G8OqIH-w&feature=share&list=UUQjJzFttHxRQPlqpoWnQOpw[/youtube]

Formula DRIFT Announces Partnership with Dailymotion to create web series, Battle Tested

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For Immediate Release 

March 29th, 2013 

Formula DRIFT Announces Partnership with Dailymotion to create web series, Battle Tested

Long Beach, Calif. – March 29th, 2013 – Formula DRIFT has announced a new partnership with Dailymotion via the creation of a web series called, Battle Tested. The series will highlight the search for a Formula DRIFT championship through the eyes of each rounds winner and showcase behind the scenes exclusive footage that has not been seen before.

“This is going to be a very cool project. Along with Dailymotion’s continued support with broadcasting our live stream, we have now added this web series as an additional part of the story for race to the Championship in 2013,” says Ryan Sage, Co-Founder of Formula DRIFT.

“Dailymotion is very excited to be partnering with Formula DRIFT. Between live streaming the events and co-producing the exclusive behind-the-scenes series, Battle Tested, we feel Dailymotion can be an integral component in helping to grow the popularity of this thrilling new sport,” says Anthony Layser, Senior Editor of Dailymotion.

Battle Tested will debut on Dailymotion the week leading up to the first event in Long Beach, April 12-13th and will feature 2011 series Champion, Daijiro Yoshihara.

For more information on Formula DRIFT, visit: www.formulad.com.