Formula DRIFT Announces exclusive partnership with Livestream on Driftstream property

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Long Beach, Calif. – April 4, 2013 – Formula DRIFT has announced a new partnership with Livestream to take the Driftstream property to new heights. The deal includes Livestream becoming the exclusive player on the “Live” page of the Formula DRIFT website. The player is a full-feature embed that will stream in high definition, have full connectivity applications to Facebook and Twitter, chat feature, live photo and text updates, real-time DVR and is also fully customizable. In addition, Formula DRIFT will also become a marketing partner within the community and benefit from a robust viewership of over 30 million unique visitors per month.

“As the premier player in the live streaming space, Livestream will be a great partner for us. The Driftstream property is one of our most popular and most cherished parts of the series and this progression is a no-brainer for us,” says Ryan Sage, Co-Founder of Formula DRIFT

“We’re excited to add Formula DRIFT to our growing list of live sporting events available on our ad-free, award-winning platform,” said Jeff Varnell, Executive Vice President, Business Development. “ By leveraging Formula DRIFT’s passionate fan base, coupled with Livestream’s vast community, we’re connecting fans worldwide to all the action in real-time.”

Livestream and Formula DRIFT will begin this relationship starting at Round 1 in Long Beach on April 12-13, 2013. .

For more information on Formula DRIFT, visit:

To watch Formula DRIFT on Livestream visit:

To watch Round 1: Streets of Long Beach visit:

Life Blasters X Formula DRIFT = CONTEST!

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Life Blasters is holding a contest and this Friday (4/5/13) they’ll be giving 2 winners a pair of general admission tickets to Round 1: Streets of Long Beach.

Here’s how the contest works:

-Submit your guess of how much horsepower Taka Aono’s 2013 Formula DRIFT Championship AE86 will produce by leaving a comment in the comments section of their article.

-Be sure your first and last name is included in either the user name, or the comment text.

-This Friday 4/5/13, they will select the 2 guesses that are closest to the actual horsepower number and award each winner with a pair of General Admission tickets to Formula DRIFT Round 1: Streets of Long Beach!


Daijiro Yoshihara Makes Drastic Career Move To Mixed Martial Arts

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Press Release

Los Angeles – April 1, 2013

2011 Formula Drift champion Daijiro Yoshihara shocks the world to become the first champion professional drift driver to make a career move to mixed martial arts (MMA).  The Japanese native Yoshihara has been training with former MMA champion Josh Barnett for some time now.  Daijiro has competed in Formula Drift since 2004 and became the series champion in 2011.  He was turned onto MMA when he met Barnett who is an avid drifting fan.  “I was totally hooked.  Drifting is exciting and where my roots are but I think MMA is where my future is.” Yoshihara states.

After several months of training Daijiro finally made the decision to dedicate his professional career to MMA and retire from drifting.  Josh Barnett has been by his side all through the transition and he calls Daijiro “a natural”.  Daijiro also got an opportunity to spar with one of the Gracies in a jiu-jitsu match and he completely overwhelmed his opponent.  “I’ve always respected Gracie jiu-jitsu but they were no match for the speed and balance I’ve achieved through professional driving. My left foot clutch kick is pretty gnarly.” claims Daijiro.

The award winning Behind the Smoke webseries on GTChannel has followed Daijiro’s drifting career for the past 2 seasons but will continue to cover Daijiro even though GTChannel is an automotive channel on Youtube.  GTChannel’s Executive Producer Taro Koki says, “No matter where Dai goes his fans will follow him so Behind the Smoke will continue to capture Dai on and off the mat from now on.” A new episode of Behind the Smoke is scheduled to be released every Monday.

Although no opponent has been announced yet.  Yoshihara looks to train hard and dedicate himself to fighting for hereon.