Formula DRIFT Continues Partnership with GoPro for 2015 Season

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Formula DRIFT Continues Partnership with GoPro for 2015 Season

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Long Beach, Calif. – March 31, 2015 – Formula DRIFT and GoPro continue their partnership for the 2015 season. GoPro will remain the exclusive and official camera partner for the Series.

“The partnership with GoPro has helped elevate the fan experience through their state of the art technology,” said Ryan Sage, vice-president and co-founder of Formula DRIFT. “Fans can now feel like they are sitting shotgun for a ride-along, see the vantage point from a clipping point, and watch on television and online some of the most captivating and dynamic content produced with the HERO line of cameras.”

GoPro, maker of lightweight, wearable and gear-mounted cameras that transform the way consumers and professionals capture and share meaningful content, is the exclusive on-car and in-car camera during official competition. As the official camera, GoPro enables Formula DRIFT to offer its fans an immersive, unique experience that enhances the excitement of the Series. The versatility of the HERO line of cameras allows for angles and perspectives otherwise unattainable.

Additionally, GoPro has provided the judges of the series more perspectives and insight helping them to review the performance and evaluate the competition.

“Formula DRIFT and GoPro are the perfect combination to showcase the talent of these skilled drivers. The immersive capability of the camera and the incredible action on the course makes for unreal content for both fans and newcomers to the sport to enjoy,” said Rod Rojas, Motorsports Marketing Manager at GoPro.

Ford Returns as Official Partner of Formula DRIFT

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Ford Returns as Official Partner of Formula DRIFT;
Introduces Formula DRIFT Media Center Powered by Ford Performance

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Long Beach, Calif. – March 19, 2015 – Ford has expanded its involvement in professional drifting as an official partner of Formula DRIFT with the introduction of the new Formula DRIFT Media Center Powered by Ford Performance. The center will be available to all credentialed media guests and will feature amenities such as lockers, refreshments, working space, and live streaming broadcast, and will debut at Round 1: Streets of Long Beach on April 10-11.

“We are excited to have Ford back in the series as an official partner and even more excited in their initiative and investment that will help introduce a brand new media center to our sport,” stated Ryan Sage, co-founder and vice-president of Formula DRIFT.

Ford will have significant presence at events with displays in the vendor paddock and signage throughout the venues. Ford will continue to make an impact on the track supporting drivers Vaughn Gittin, Jr., the 2010 Formula Drift champion, and Justin Pawlak.

The Formula DRIFT Media Center Powered by Ford Performance will be a custom media center that will travel to all seven rounds of the Formula DRIFT Championship. The new media center will also include WI-FI, a food and beverage area, and two on-site media managers. A photo rendering of the media center is below.

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“We’re proud to support the journalists and media guests with an on-site place they can consider ‘home’ while working Formula DRIFT events. They have a tough job to do and we are confident the enhanced media center will help them do it even better,” said Mickey Matus, Marketing and Communication Manager at Ford Performance. “Our partnership with this series is key to connecting with its young audience, and it’s a relationship that we value highly. We’re really looking forward to this expansion of the partnership.”

Tickets are now available for Round 1: Streets of Long Beach on April 10-11, including reserved seating, 2-day ticket packages, and VIP tickets and can be purchased through www.formuladrift.com, Ticketmaster outlets, and the Long Beach Convention Center box office.

Formula DRIFT Round 1: Streets of Long Beach Tickets On-Sale; The 2015 World Championship Season Begins on April 10-11, 2015

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For Immediate Release

January 14, 2015

Formula DRIFT Round 1: Streets of Long Beach Tickets On-Sale;
The 2015 World Championship Season Begins on April 10-11, 2015 

Long Beach, Calif. – January 14, 2015 – Formula DRIFT will begin the 2015 World Championship season beginning with Round 1: Streets of Long Beach on April 10-11. Tickets are now on-sale and can be purchased online via the Formula DRIFT website, www.formuladrift.com.

“This marks the inaugural World Championship season,” said Jim Liaw, president and co-founder of Formula DRIFT. “We are excited to kick off this historic season on the Long Beach Grand Prix Street Course. The season opener is always one of the most action packed, with new cars, drivers and a sell-out crowd.”

The World Championship will consist of seven Pro Championship rounds in the United States and three international rounds of competition. Japan, Canada, and China will host the international events. Round 1: Streets of Long Beach marks the start of the inaugural World Championship season with Chris Forsberg returning to defend his championship.

Reserved seat tickets are available online for purchase with the option to select from any of the available grandstands. VIP experiences are also available for purchase including reserved seating in Grandstand 18, a track walk during opening ceremonies, and more.

Tickets are now available for Round 1: Streets of Long Beach on April 10-11, including reserved seating, 2-day ticket packages, and VIP tickets and can be purchased through www.formuladrift.com, Ticketmaster outlets, and the Long Beach Convention Center box office. Ticket prices start at $40 online with all seats reserved for Saturday’s competition day.

For more information visit: www.formuladrift.com and find Formula DRIFT on Instagram @formulad, Facebookwww.facebook.com/formuladrift and Twitter @FormulaDrift.

2015 Formula DRIFT World Championship Schedule
April 10-11, 2015 Streets of Long Beach, USA World / Pro
April 17-19, 2015 Streets of Long Beach, USA Invitational Event
May 8-9, 2015 Road Atlanta, USA World / Pro
June 5-6, 2015 Orlando Speedworld, USA World / Pro / Pro2
June 26-27, 2015 Wall Stadium, USA World / Pro
July 11-12, 2015 Fuji Speedway, JAPAN World
July 24-25, 2015 Evergreen Speedway, USA World / Pro / Pro2
August 21-22, 2015 Texas Motor Speedway, USA World / Pro / Pro2
September 6-7, 2015 Autodrome St. Eustache, CANADA World
October 9-10, 2015 Irwindale Speedway, USA World / Pro / Pro2
November, 2015 CHINA World

*schedule subject to change