Formula DRIFT Signs NOS Energy Drink as Official Energy Drink

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Long Beach, Calif. – January 26, 2017– The Black Magic Formula DRIFT Pro Championship presented by BlackVue announces a multi-year agreement with NOS Energy Drink as the “Official Energy Drink” of the Series.

“We are excited to welcome the NOS brand to the Formula DRIFT family,” said Ryan Sage, Vice-President of Formula DRIFT. “We see this sponsorship as a great fit and we are enthusiastic about the opportunities for both parties in the future.”

NOS’ sponsorship of the Series will begin with the 2017 season and will continue for multiple years. NOS Energy Drink is also the title sponsor for 3-time and current Formula DRIFT champion, Chris Forsberg. The sponsorship will include NOS branding, activation, and more beginning at Round 1: Streets of Long Beach in April 2017.

“When it comes to brute speed, smoke and lock-to-lock counter steer showmanship, there is no other form of motorsport on Earth like Formula DRIFT,” said Lauren Albano, Senior Brand Manager of NOS Energy Drink. “And NOS Energy Drink has been there right from the beginning. Just like the sport itself, NOS Energy Drink was born out of brute horsepower, fierce competition and a pedal to the metal desire to win, and we proved this in 2016 when Chris Forsberg – the very first athlete to ever join the NOS Energy Drink family – powered to his third Formula DRIFT championship. A decade in the making, it doesn’t get any more competition proven than NOS Energy Drink, Chris Forsberg and Formula DRIFT. We are proud to be partnering once again with FD as the Official Energy Drink of Formula DRIFT. Looking forward to the 2017 season!”

For more information visit, www.formulad.com and find Formula DRIFT on Instagram @formulad, Facebook www.facebook.com/formuladrift, Twitter @FormulaD, and Snapchat – formula_drift. Tune into Formula DRIFT on CBS Sports and check your local listings for airtimes.

Formula DRIFT Cars loaded up for Abu Dhabi

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Formula DRIFT Drivers: Chris Forsberg (350z), Daijiro Yoshihara (350z), Tanner Foust (Scion tC), Michael Essa (BMW 350R), Mike Whiddett (Mazda RX-8), and Tony Brakohiapa (Ford Mustang) brought there cars, tires, and equipment down to Long Beach as we prepare to load the cars for the long journey to Yas Marina Circuit in Abu Dhabi, which will be held at the end of February.

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Cars all loaded up and won’t be seen until they arrive in Abu Dhabi.

LIVE from the Top 16

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Another exciting round of competition. Some highlights include Verdier taking out the #1 qualifier and winner of last year’s RD1 LB event, Chris Forsberg, in a close battle. Nishida moving on past Quoc Ly. Gittin easily moving past Kondo. Hubinette edging out Long Beach native Justin Pawlak in one of the most exciting rounds of action. Tony Brakiohiapa beating out Darren McNamara in a close battle. Tuerck moving past Grunewald after Grunewald crashes out. In one of the most anticipated battles Ueo vs Foust – with Foust taking out the Formula DRIFT rookie. Another Rookie Jones after a “One More Time” vs Aono crashes out moving Aono to the Great 8.

And did I mention a visit from UFC lightweight fighter Rampage!

Highlight photos

Foust and Ueo in a tight battle!
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More photos after the jump and stay tuned for the GREAT 8
Continue reading LIVE from the Top 16

Formula DRIFT Tech Day at UTI LIVE

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We’re here live at the Rancho Cucamonga UTI (Universal Technical Institute) campus for the Formula DRIFT Tech and Preview Day. The event is today until 4PM, so if you’re in the area make sure to stop by. We have food vendors, FD Apparel, car show, FD cars on display, and of the unveiling of brand new competition vehicles including the debut of Tanner Foust’s Scion tC!

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More photos after the jump!
Continue reading Formula DRIFT Tech Day at UTI LIVE