Official Formula DRIFT SEMA Kickoff Party

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Formula Drift celebrates the end of its 8th season and kicks off this year’s SEMA Show on Tuesday, November 1st at PURE Night Club.

Come join…
– Industry icons
– Formula DRIFT Pro Drivers
– Industry’s hottest models
– DJ Miki Taka spinning a set in the Red Room
– Houston Astros slugger Carlos Lee
– And the ever infamous Carmen Electra

Formula DRIFT Round 5: Throwdown Results

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Formula DRIFT Round 5: Throwdown Results;
Daijiro Yoshihara Takes the Victory and the Lead in the Standings

Long Beach, Calif. – July 23, 2011 – Formula DRIFT returned to Evergreen Speedway for Round 5: Throwdown. Daijiro Yoshihara in the Discount Tire / Falken Nissan S13 takes the victory and the lead in the overall Pro Championship points standings. Attendance records were broken as the event reached capacity for the venue.

Round 5: Throwdown reached capacity as fans came in droves to Evergreen Speedway. Attendance was up over 10% from last season continuing the increase in numbers for the Series. Fans were treated to an exciting round of action from the top drivers in the sport.

“The Pacific Northwest has an amazing fan base, which was proven today,” said Jim Liaw, president and co-founder of Formula DRIFT. “We are excited to see the growth of the sport and the Series this season with a continued increase in attendance at each event.”

The competition heated up with the final four drivers aiming to move closer in their chase for the championship. Fredric Aasbo in the Need For Speed / Scion Racing TC went head to head with Rhys Millen in the Red Bull / Hankook Hyundai Genesis Coupe and edged out the former champion earning third place. The Finals matched up the 2009 champion, Chris Forsberg in the NOS Energy Drink / Hankook Nissan 370Z with Daijiro Yoshihara. Yoshihara took the victory and gained the lead in the Pro Championship point standings and remains the leader with a commanding lead in the Tires.com Triple Crown bonus.

“It feels great to be in the lead,” stated Daijiro Yoshihara, winner of Round 5: Throwdown. “After the Top 32 when Justin Pawlak was taken out of the competition I knew I had a good chance to win, but I didn’t want to think about points and focused on winning one round at a time, which worked! We have 2 competitions left so I need to focus on them still before I can think too much about the championship.”

The Formula DRIFT Championship continues for Round 6: After Dark at the Las Vegas Motor Speedway on August 26 – 27. Tickets are available to purchase online.

NOS® Introduces Loyalty Program

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NOS® introduces loyalty program;
Allows fans to get the points, get the goods
NOS Rewards Series offers custom-created gear and prizes


WHITESTONE, NY. July 5, 2011—Since launching in 2005, NOS® Energy Drink has built a die-hard following by offering consumers high-performance energy in a bottle or can. Now, the brand is upping the ante and offering a little something extra. Introducing NOS Rewards Series (NRS)—a loyalty program that incentivizes fans with NOS-branded custom-created gear and exclusive rewards.

Each specially marked package of NOS will feature on-pack NRS codes either below the tab (can) or under the cap (bottle). Consumers will be directed to drinknos.com, where they can create an account and begin building towards the goods. All of the rewards are limited edition and unavailable for public purchase, like custom NOS-Major League Gaming wearables, exclusive downloadable gaming content, and the vintage trucker hat made famous by NOS partner and NASCAR driver Kyle Busch. Keeping true to its brand spirit —NOS is the Official Energy Drink of NASCAR, Formula Drift, and Major League Gaming—every prize on NRS will be tied to motorsports or video games.

“NOS has a loyal and passionate following, and we see NOS Rewards Series as a chance to further engage our fans and solidify the connection,” said Tutul Rahman, NOS brand manager. “NOS represents high performance energy behind the wheel and behind the controller, and we look forward to celebrating that with some really cool racing and gaming related prizes.”

To help kick-start the program, NOS will offer fans early access to a new mobile app called NOS Pro DRIFT. Soon to be available on iPhone, iPad and Droid phones, the authentic game—created by BlackBox Interactive—features NOS driver Chris Forsberg and fellow Formula DRIFT pros. The app will be available for 1 NRS point, so once fans sign up for the program with their first code, they’ll be able to download it. The download will be available to NRS members for three months before it’s offered at a fee to the general public.

The super die-hard NOS champions—those well aware of the brand’s commitment to competition and performance— will appreciate the NRS leaderboard on drinknos.com, which will display the best of the best NOS® fans.

Round 3: Invasion Qualifying Results

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Qualifying Drivers – Top 32

Driver: Car #: Score:
1 C. Forsberg #64 93
2 D. McNamara #8 91.5
3 J. Pawlak #13 91
4 V. Gittin #1 90.5
5 R. Millen #67 90
6 F. Aasbo #151 87.8
7 C. Grunewald #79 87
8 T. McQuarrie #17 85.7
9 J. Maeng #51 85.3
10 T. Yoshioka #21 83.1
11 K. Gushi #33 83
12 D. Yoshihara #9 82.3
13 O. Graven #113 81.4
14 R. Tuerck #44 80
15 T. Aono #86 79.5
16 S. Hubinette #77 79.3
17 R. Petty #808 78.5
18 A. Pfeiffer #88 75.8
19 W. Wilkerson #95 72
20 M. Waldin #23 71.9
21 K. Mohan #99 70
22 R. Kado #614 69.3
23 P. Cyr #68 69.2
24 C. Ng #84 68.9
25 J. Jones #29 68.6
26 E. O’Sullivan #35 68.5
27 M. Powers #665 68
28 O. Bakchis #723 67.9
29 J. Russakoff #85 64.4
30 L. Lonberger #28 64.3
31 M. Feiock #222 64.2
32 M. Essa #101 63.4